Nice to Meet you

Rusyl is an experienced leader in augmented reality, with over 8 years at Snapchat driving innovation and business growth. As Head of Creative Partnerships for Arcadia, he leads the in-house studio to create transformative AR experiences that shape industries and elevate brands such as Nike, Disney, Coca-Cola, Verizon, Live Nation, LEGO and many more.

Before Snapchat, Rusyl worked as a Media Supervisor at OMD, managing high-profile campaigns for McDonald's, Gatorade, and State Farm. This role refined his expertise in brand strategy, e-commerce, and direct response marketing, fueling his approach to impactful, results-driven advertising.

Outside of work, Rusyl is a dedicated marathoner and fitness enthusiast, always exploring new health trends and culinary experiences, which he shares with his followers on Snapchat (@rusyl).